Sunday 13 July, 2008

Be More

Just watched this ad from Titan



I really don't care that the ad is for Titan, because it doesn't really need a brand. The thought underlying the ad overshadows the brand, it can easily be any other product. The dialogues are succinct yet very telling when coupled with the visuals. They go..

“Be born everyday, aaj rockstar, kal pilot; and who knows what the day after.”

“Kabhi kisi anjaan station par utar kar dekho, kabhi kisi gumnaam shehar ka ticket katao.”

“Doosron ki galtiyon se kya seekhna, make your own mistakes, yaar!”

"And never resemble your passport photo for more than three months"

“Har subhah shock your reflection.”

"Explore."

“Bachpan mein toh kya kuchh nahin banna chahte the, why not today?”

“Be born everyday. Titan. Be more.”


These two words embody so much, they symbolize how life is nothing but a collection of experiences. To grow, to feel, to live is what life really is. Learning does not come from books only, it comes from doing; experiencing different stuff. It means living life to the fullest in the present, trying out things you have never even dreamed about.
Doing all those things you always promised you would someday do. To make that someday; today.

4 comments:

Abhishek Pathak said...

The beauty of feeling incomplete..the high of being an explorer.
Kudos to the creator of this message,to delve inside the nooks and alleys of his subconscious and at make some of us remember the enthralling yet much more fulfilling aspirations of childhood..Its sad how people start,and where they end up finally.The spirit is something which touches all of us.Indebted,to a select few who try to voice the same.

shadowfax said...

nice!!

Shantanu said...

Beautiful... I really appreciate you bringing this beautiful message to my eyes' notice...

You made my day, man.

Mrityunjaya said...

beautiful post :)